Singapore’s primary Chinese language newspaper Lianhe Zaobao recently reported that, according to market research firm Counterpoint, all major Chinese mobile phone manufacturers, from Huawei to Xiaomi, have experienced sales declines, with the overall market down 23 percent.
However, data shows that Apple’s iPhone was the only smartphone to see sales growth in the Chinese market in January. The iPhone 17 series helped Apple achieve an eight percent sales increase, raising its market share to about one-fifth, tying with Huawei for first place. Counterpoint points out that Apple’s competitors in China benefited from massive government subsidy programs for low-priced devices last year, but face greater challenges this year amid weak consumer confidence.
Researchers said Apple was the only major brand to achieve year-over-year growth, with its market share reaching a five-year high. Its base model of the iPhone 17 is now also eligible for government subsidies, improving its value proposition and driving a nine percent month-over-month increase in sales in January. The discounts or price reductions for the iPhone 17 series so far have been minimal, leaving room for future adjustments or profit margin optimization.
Source: Lianhe Zaobao, February 12, 2026
https://www.zaobao.com.sg/finance/china/story20260212-8451673