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Xinhua TV Services to Cover Europe, the Middle East, and North Africa

The state ‘s China Xinhua News Network Corporation (CNC) signed an agreement with Eutelsat Communications to broadcast its English-language channel, CNC World, to Europe, the Middle East, and North Africa, starting on January 1, 2011. It will be broadcast through Eutelsat’s Eurobird, Hotbird, and W7 satellites. CNC was established on December 1, 2009, according to Wu Jincai, Deputy Editor-in-Chief of Xinhua and chairman of CNC. The CNC broadcast is transmitted via satellite and cable, and broadcast on mobile phones, the Internet, and outdoor big screens, said Wu. CNC has satellite channel services for the Asia Pacific region and for North America, cable channel services in Hong Kong and Macao, and mobile phone and on-line TV services. CNC aims to “build a competitive and influential modern international media enterprise over the next several years.“

Source: Xinhua, December 9, 2010